The Importance of Registering a Trademark: A Founder's Guide

As a founder, registering a trademark may not be your top priority, but it's critical to protecting your brand and intellectual property. A trademark is a symbol, logo, or word that distinguishes your company and its products or services from others. It’s essential to ensure the continuous success of your brand, and a registered trademark makes it much easier to protect your own properties and prevent others from duplicating them. However, there are several things to keep in mind before you register your trademark. Read on for our founder’s guide to registering a trademark.